About

I'm Xander Uyleman. I lead AI strategy through partnerships — the high-leverage work of turning technology alliances into revenue, launches, and market presence.

Where I've done it

NVIDIA

Jan 2026–Present · Partner Strategy & Marketing, AI Data Infrastructure, Santa Clara

I lead partner marketing for NVIDIA's AI data infrastructure ecosystem: storage partnerships and hyperscalers like Microsoft Azure and AWS, brand and messaging governance for partner content, launch support for partners including NetApp, DDN, and VAST, and the internal cases that get partnerships funded.

DDN

Nov 2024–Jan 2026 · Sr. Director, Channel Marketing

Launched the DDN Data Intelligence Platform (Infinia) and built the NVIDIA Spectrum-X storage story.

MongoDB

Nov 2021–Nov 2024 · Sr. Director, Partner Marketing

Stripe

2021 · Technology Partner Marketing

AWS

2017–2021 · Head of Enterprise/Industry/IoT Partner Marketing, then Head of Technology Partner Marketing. Amazon Bar Raiser.

Cisco

1999–2017 · 18 years, from Worldwide Sales Operations in Amsterdam to Senior Manager, Global Partner Marketing in San Jose.

How I work

Punk rock taught me the DIY ethos: if the venue won't book you, book the basement. Skateboarding taught me the loop: try, slam, adjust, land. Partner marketing is both — you ship the launch with what you have, measure what happened, and roll again. Somewhere along the way I also inherited a centuries-old family wax seal, which turned out to be the perfect metaphor for the job: nothing goes out with the family name on it until it's earned the stamp.

Credentials
  • MBA Marketing, University of Liverpool
  • Management Science & Engineering, Stanford
  • BCom Marketing Management, The Hague University
  • Advanced Project Management & Decision Analysis, Stanford
  • Executive Leadership CMT (AMP), USC Marshall
  • PMP #226516
  • AWS Certified Cloud Practitioner
  • Azure Fundamentals
  • Azure AI Fundamentals
  • NVIDIA-Certified Associate: AI Infrastructure and Operations
  • Microsoft Certified Systems Engineer

Let's Work Together

Interested in discussing AI strategy, technology leadership, or potential collaborations? I'd love to connect.